Video gaming is the largest entertainment sector in the world. It is bigger than music, TV, and film combined with global revenues of $178bn. There are gamers of all ages with 25-40 year olds reporting they game more than participating in any other form of leisure activity.
Esports is simply competitive gaming and has taken the world by storm in recent years. Global esports revenues were US$1.1bn in 2020, with a global audience of 495 million. Global revenues are projected to reach US$1.5bn by 2023.
The popularity of esports is not exclusively amongst the youngest generations. Around 36% of gamers worldwide are between the ages of 26-40 and 67% of e-sport spenders have a full-time job.
$1.1bn
Global esports revenues in 2020
$1.5bn
Projected global revenues by 2023
There is an opportunity to harness the ever-increasing popularity of esports and the wider digital world, to create digital arenas which will integrate the best of esports, gaming technology and hospitality and propel us into a new digital age.
